Client
Glasgow Taxis
Industry
Transportation
Type
Campaign/Illustration
Go True Contactless
in the New
Normal
![](https://cdn.prod.website-files.com/623c44b736d42239519f3354/64ccfb7e076bddce79106a9b_SDI-mobile-moc2kup-web-ready.webp)
![](https://cdn.prod.website-files.com/623c44b736d42239519f3354/64ccfb8e7528433eda25a893_SDI-mobil1e-moc2kup-web-ready.webp)
![](https://cdn.prod.website-files.com/623c44b736d42239519f3354/64ccf609a6f5978f5e7c5055_Image-from-iOS.webp)
Travelling during the COVID19 pandemic was challenging and the public has remained cautious when choosing their mode of travel. However, for those essential journeys, Glasgow Taxis had a unique offer they wanted to communicate.
Communities are adapting to the new normal lifestyle. Social and physical contact has been replaced by distance and self-isolation. The need for a safe travel experience has become a must for those transportation providers looking to operate. We undertook a campaign to position Glasgow Taxis as the safe way to travel during the height of the pandemic.
![](https://cdn.prod.website-files.com/623c44b736d42239519f3354/64ccfcfe119bfd07d591bbd8_ezgif.com-optimize-1.gif)